MD Technical Services UAE Success

When MD Technical Services approached us, their online presence was almost non-existent. They were heavily reliant on word-of-mouth referrals and now you can see their hype with digithrill.

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Problems We Identified

  • Very low visibility in local Google search results for key services like “AC repair Abu Dhabi,” “electrician near me,” etc.

  • No keyword rankings for city or niche service terms.

  • Google Business Profile lacked optimization, resulting in poor local map visibility.

  • Social media pages were inactive, outdated, and failed to reflect the company’s professional work.
  • Zero lead generation funnel from digital channels—no forms, tracking, or automation.

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💡 Our Solutions

SEO Strategy

  1. Full SEO Audit & Technical Fixes

    • Removed toxic backlinks, fixed crawl errors, improved mobile UX and loading speed.

    • Implemented schema markup for local services and FAQs.

  2. On-Page & Local SEO

    • Optimized key landing pages with localized keywords like:

      • “AC service in Abu Dhabi”

      • “Plumbing repair near Khalifa City”

    • Created unique location/service pages (Mussafah, Al Reem Island, etc.).

    • Set up citation building and Google Business Profile enhancements.

  3. Content Marketing

    • Published 3 blogs per month targeting long-tail and seasonal queries (e.g., “How to reduce AC bills in summer”).

    • FAQs and service explanation content boosted dwell time and trust.

📣 SMM Strategy

  1. Social Media Revamp & Branding

    • Developed a branded template system for Instagram and Facebook.

    • Focused on 4 content pillars:

      • Before/after project highlights

      • Client testimonials

      • Tips & tricks for home maintenance

      • Team behind-the-scenes and promotions

  2. Ad Campaigns (Meta Ads)

    • Launched city-specific lead generation ads with WhatsApp CTA.

    • Targeted homeowners, landlords, and expats in Abu Dhabi.

  3. Community Building & Engagement

    • Introduced giveaways, polls, story Q&As.

    • Engaged in local groups and hashtags for organic visibility.

📈 The Results

KPI

Before

After Digithril

Organic Traffic

270/month

5400/month

Mobile Bounce Rate

39%

18%

Google Business Profile Actions

200

3900+

Keywords Ranking Top 10

320

540

Facebook Engagement

1.9%

3.4%

Instagram Followers

560

3900

✅ 2.5x Increase in Organic Leads
 ✅ 85% Improvement in Website Engagement
 ✅ 4.7x Return on Paid Ad Spend
 ✅ Massive Brand Loyalty Growth Across Social Channels

Conclusion

In just 12 months, MD Technical Services went from having a nearly invisible digital footprint to becoming a leading local service provider in Abu Dhabi with high-performing SEO rankings, consistent social media growth, and a scalable lead generation system.

They now appear on Google’s first page for most of their core services, receive hundreds of leads monthly, and have built strong trust with Abu Dhabi residents online.

Want the same for your home service or maintenance business in the UAE?
 Let’s make your business dominate local search & social platforms too.

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