OCS – UK Cleaning Services Website

OCS UK is one of the largest cleaning service chain in UK and they are helping multiple business , Houses and offices in cleaning.

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Problems We Identified

✅Multiple problems indicated

  • When OCS approached us, their website was outdated and lacked proper digital presence. They were facing multiple challenges:
  • Poor website performance and design, especially on mobile.
  • Low visibility in search engines (no rankings for major keywords).
  • Weak brand presence on social media platforms.
  • Very few online inquiries and almost no engagement from potential clients.
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💡 Our Solutions

  • To address these issues, we provided a comprehensive digital transformation plan:

    1. Website Development

    • Redesigned the entire website with a modern, mobile-responsive layout.

    • Enhanced user experience (UX) and call-to-actions (CTAs) to increase conversions.

    • Improved page speed, navigation, and trust elements like reviews & badges.

    2. Search Engine Optimization (SEO)

    • Conducted thorough keyword research for cleaning services in UK cities.

    • Optimized on-page SEO (meta tags, headings, image alt texts).

    • Created high-quality, localized service pages.

    • Built backlinks and submitted business to UK directories for local SEO.

    3. Social Media Marketing (SMM)

    • Created and optimized profiles on Facebook, Instagram, and LinkedIn.

    • Launched targeted campaigns showcasing cleaning services.

    • Ran seasonal offers and boosted posts for engagement and leads.

    Maintained regular content calendar and community management.

📈 The Results

Metrics

Before Optimization

After Optimization

Improvement (%)

Website Load Speed

6.2 seconds

2.1 seconds

66% faster

Monthly Website Visitors

450

4,800

+966%

Google Keyword Rankings (Top 10)

5

38

+660%

Monthly Leads via Website

3

87

+2800%

Social Media Followers

120

3,500

+2816%

Engagement Rate (SMM)

0.8%

5.4%

+575%

Conclusion

By upgrading the website, implementing targeted SEO, and launching effective social media campaigns, OCS has transformed into a trusted cleaning service brand in the UK with a strong online presence, increased traffic, and consistent lead generation.
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